ROI Calculator

Is B2B Sales Consulting Worth It?

Enter your numbers. See your return. The math is usually more compelling than you expect.

Pipeline Growth Retainer

$6,500/month · How many deals does your pipeline need to generate?

$
2 deals/quarter
20%

Your ROI

Pipeline Growth Retainer · $6,500/mo

Additional Revenue Per Quarter
$300,000
From additional deals closed
Quarterly Investment
$19,500
3 months × $6,500
ROI
15x
Revenue ÷ investment
At your contract value, CaptivIQ pays for itself when 1 additional deal closes per quarter. That's the breakeven. Everything above it is pure return.
Get Started — $6,500/mo →

Deal Rescue

$15,000 flat · One stalled deal. One expert intervention.

$
80% chance it was dead

Your ROI

Deal Rescue · $15,000 flat

Deal Value Recovered
$300,000
Contract value of rescued deal
CaptivIQ Fee
$15,000
Flat fee — one deal
ROI on Success
20x
Deal value ÷ rescue fee
The $15,000 fee pays back in week one if the deal closes. Your breakeven is a rescued deal worth more than $15,000 — which is almost certainly what you have.
Rescue Your Deal — $15,000 flat →

RFP & Proposal Support

$5,000 per bid · Win the contracts you should be winning.

$
Currently winning 20% of bids
Expected 45% with support

Your ROI

RFP & Proposal Support · $5,000/bid

Value of This Bid If Won
$500,000
Full contract value
Win Probability Improvement
+25%
From current to expected rate
ROI If Bid Is Won
100x
Contract value ÷ $5,000 fee
The $5,000 fee pays back the moment you win a bid you would have lost. At a $500K contract value, that's a 100x return on one engagement.
Win Your Next Bid — $5,000 flat →

Fractional VP of Sales

$12,000/month · Senior sales leadership vs. full-time hire.

$
3 additional deals/month

Your ROI

Fractional VP · $12,000/mo vs $250K+ full-time

Additional Monthly Revenue
$300,000
Additional deals × deal size
Monthly ROI
25x
Revenue ÷ $12,000 fee
vs. Full-Time VP Annual Saving
$106,000+
$250K salary vs $144K fractional
Breakeven is 1 additional deal per month above $12,000. You save $106,000+ annually vs. a full-time VP — before counting the recruiting fee, equity, and 6-month ramp cost.
Start Fractional VP — $12,000/mo →
Real Scenarios

Three Companies. Three ROI Stories.

These are the types of situations CaptivIQ works in — with the actual math behind each engagement.

Pipeline Growth Retainer

A facilities services company in California had inconsistent pipeline and no outbound system. They engaged CaptivIQ's Pipeline Growth Retainer to build structured outbound across their target commercial accounts.

Average contract value$180,000
Additional deals/quarter2
Quarterly investment$19,500
Quarterly revenue gain$360,000
ROI: 18x · Payback: First deal closed
Deal Rescue

An HR technology company had a $250,000 contract that had been silent for 4 months. Their team had given up. CaptivIQ engaged through Deal Rescue — stakeholder mapping, re-engagement strategy, and close support.

Stalled deal value$250,000
Deal Rescue fee$15,000
Time to close6 weeks
Net revenue recovered$235,000
ROI: 16x · Payback: Week 1 after close
RFP & Proposal Support

A managed IT provider had lost 3 consecutive RFPs despite being the stronger technical offering. CaptivIQ rebuilt their proposal strategy, developed a clear win theme, and won 2 of the next 3 bids.

Average bid value$400,000
RFP support fee$5,000
Bids won (of 3)2
Revenue from wins$800,000
ROI: 160x · Payback: First bid won
Common Questions

ROI Questions

Honest answers about what to expect from a CaptivIQ engagement.

Is B2B sales consulting worth it?
For companies with average B2B contract values above $50,000 and current pipeline gaps, yes — the ROI math is typically compelling. The key variable is your average contract value. The higher it is, the faster the payback period. For companies with contract values below $25,000, the math is harder to justify and we'll tell you that honestly on the discovery call.
What if we don't close any additional deals?
That's a legitimate risk. CaptivIQ doesn't guarantee closed deals — no honest consulting firm does. What we guarantee is a structured, proven outbound process that maximizes your probability of closing. The Pipeline Audit at $3,500 is the lowest-risk starting point — it tells you exactly where your pipeline is breaking before you commit to a larger engagement.
How quickly will I see results?
Most clients see qualified pipeline conversations — real meetings with real decision-makers — within 60 to 90 days. Revenue conversion follows your natural sales cycle, typically 3 to 6 months for B2B deals. Deal Rescue and RFP Support can produce results faster because they work on active opportunities rather than building pipeline from scratch.

Run the Numbers. Then Book the Call.

If your contract values are above $50,000 and your pipeline is inconsistent — the ROI case is almost always there. Let's verify it together in 30 minutes.

Book a Strategy Call →
No pitch. No pressure. You'll leave with at least one actionable idea — whether we work together or not.